You searched for: ""

The results has been filter on Authors containing Roberta Chicos.
ANA has found 2 results for you, in 128 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Information acceleration

In this paper we discuss Information Acceleration, an interactive multimedia market research approach for new product development. The paper is divided into three parts. First we discuss how the features of Information Acceleration (LA) 1 *...

Catalogue: ESOMAR Congress 1996: Changing Business Dynamics
Authors: Roberta Chicos, Eric Almquist
September 1, 1996
×

Citation

Chicos and Almquist (1996a, September 01). Information acceleration . ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/information-acceleration-


Research papers

Benefits of using interactive media in new product development research

In this paper, we discuss the use of interactive media in the new product development process. The paper is divided into three parts. In Part I, we discuss a market research approach to new product development which is enhanced by the use of...

Catalogue: ESOMAR/JMA/ARF Conference 1995: Triad 2000
Author: Roberta Chicos
June 15, 1995
×

Citation

Chicos, R. (1995a, June 15). Benefits of using interactive media in new product development research. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/benefits-of-using-interactive-media-in-new-product-development-research